Advertisement is the paid form of non personal communication to encourage or persuade an audience to take action on purchasing or using the products or services.
Objectives Of Advertising
- Creating Awareness
- Knowledge about the products or services
- Preference
- Conviction
- Purchase
Types Of Advertising
- Television advertising
- Radio advertising
- Online advertising
- Press advertising
- Billboard advertising
- In-store advertising
- Celebrity branding
- Street advertising
- Mobile advertising
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